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For the Dentist with an internet connection and a telephone . . . .
join us for this LIVE 40 minute webinar
- and change your financial life for good
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limit 15 attendees
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Get Serious About Your Retirement
Tue - Sept. 21 7:15 - 8 pm Eastern
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Wed - Sept. 22 12:15 - 1 pm Eastern Register Here
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Fri - Sept. 24 9:15 - 10:00 Eastern Register Here
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A Dental David vs. Goliath?
 As you know by now, we
get pretty deep into the financial numbers for our client's dental
business and, as a result, we're able to identify small opportunities to
improve profit and productivity. When I find an office has gotten
themselves into a web of confusing insurance providers & schedules - and agrees to battle back a bit - I often also
hear "well, you know there is nothing i can do about it" or "I'm stuck". Not
always true. Much like our clients are experts in improving a smile,
there are experts that can help you and your festering insurance provider problems.
Terri Bradley
knows first-hand. She doesn't do her own dentistry so why would you
negotiate with your insurance carriers without some expert advice? Terri has helped numerous clients of mine take a deep breath, evaluate
insurance relationships carefully, navigate the strange currents and
undertows, then take action. Read on to learn more about how
to tango with the insurance industry and stand up for what you deserve.
Due to great response for our online webinar series - Get Serious About Your Retirement,
we have added new dates in September. Register here to learn how to super-charge
your retirement and enjoy a better dental practice along the way. |
Successful Negotiation of Dental Insurance Plans by Terri Bradley, Terri Bradley Consulting
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 Imagine that you were happy
with your insurance contracts. Imagine that your office had the perfect fee
schedule - when patients presented you with their insurance cards you were
happy to see who they were contracted with. Imagine!
The reality is, of course,
that is rarely the case. What many practices do not realize, however is that it
is never too late to renegotiate
your office's fee schedule, or re-evaluate your insurance contracts.
In fact, re-negotiating can
be both beneficial and profitable to your practice, and is not
as difficult - even impossible - as you might think. In this article, I'll give
you some tips and advice on: what questions to
ask before a re-negotiation.
- what to look for to
increase your chances of obtaining a more favorable fee schedule.
- how to successfully navigate
the more confusing aspects of insurance contracts & re-negotiation.
Begin by answering some important
questions about the insurance carriers your office is contracted with. For
instance, when was the fee schedule last negotiated? I recommend asking for a
new fee schedule annually, as it gives your office a chance to receive higher
reimbursement on some of your most common procedures. However, keep in mind,
you can ask at any time, and should if you feel your current reimbursement is inadequate or out-of-date.
You should also be looking
at the billing guidelines for your carriers and the volume of patients per carrier, to see which are
the most profitable to your practice. By answering these questions up front,
you are well on your way to beginning a successful re-negotiation of your
contracts.
When the time comes for you
to re-negotiate, there are a few things to keep in mind that will ensure you
receive a more favorable fee schedule. For example, if you are a specialist, or
if there is not a lot of competition in your area and a carrier is looking to
become contracted with your specialty, carriers may be more willing to give you
a higher fee schedule.
Another factor that can
help in re-negotiation is your relationship
to the carrier. If it's good, carrier representatives will be more willing
to participate in the give-and-take of negotiation, and ultimately agree to higher
fees. When re-negotiating, it also helps to focus on the most common procedures
done in your office. This way, you get what you really want for your practice:
a better fee schedule on the procedures that make up the bulk of your office's
income.
Understanding "rental" insurance carriers, and how to negotiate
with them is key. It's important to
examine not only which insurance
companies you are contracted with but which
ones you are billing. Many carriers rent out their contracts to other
carriers, thus allowing people contracted with those others to use provider
networks, i.e. your office.
For example, if your office
is contracted with ABC Insurance, but they have rented out their contracts to
XYZ Insurance, you may be billing XYZ Insurance while being contracted with ABC
Insurance. There are carriers who rent their contracts out to dozens of other
carriers. While the contracts are rented out, your office must accept the
rental carriers and their fee schedules. Who the carriers rent out to can
change frequently, sometimes monthly, thereby changing which carriers your
office is contracted with and whose insurance you must accept.
The renting of contracts
can be complicated, so be sure to keep track of which companies you are billing
and which you are actually contracted with. If you find yourself billing one
company more than the one you are contracted with, it may be beneficial to
remove the "middle man" and contract directly with the other insurance carrier
(in this example XYZ Insurance). Rental contracts are a key issue when
renegotiating your fee schedule, so be sure to carefully examine which carriers
you are billing the most in order to get the best fee schedule for your
practice.
Remember, re-negotiating
your fee schedule is never impossible, and in fact, conducting annual re-negotiations
is beneficial and profitable to your practice. Understanding how your insurance
contracts work, and knowing what you want out of them, gives you a solid
footing to begin re-negotiation. Though it can seem complicated, renegotiating
fee schedules is something every office should do and can benefit from!
Terri Bradley brings 22 years of
experience - from Practice Administrator of a multi-doctor specialist office
to
Practice Management Consultant. She is a 'go to' resource for
comprehensive consulting, dental/medical billing, cross-coding, and insurance billing & re-negotiation. A member
of the prestigious Academy of Dental Management Consultants,
Terri is also certified with Human Resources Specialists Bent
Ericksen &
Associates in both Employee Law Compliance and Integrated
Performance
Management (IPM), and presents to PracticeWorks User Groups regularly. Learn more about Terri's speaking
engagements and webinar series at Terri Bradley Consulting.
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Don't Take My Word For It!
"I don't know of anyone who will work harder so you can increase your
retirement savings. Clients have bragged to me about the financial
security they have achieved through the sound practical advice provided
by Four Quadrants Advisory. And they practice what they preach too!
Their proven track record of results can assist any dentist in
accomplishing their personal goals for retirement." Larry Guzzardo
- Owner, Larry M. Guzzardo Dental Practice Management and Marketing Excellence, Inc.
"Four Quadrants Advisory is a tremendous asset to my dental practice. From the transition as an Associate to Owner of a practice with two locations, it has been simplistic - allowing me to concentrate on what I do best, DENTISTRY. Blake Taylor, RPh, DMD - Fort Wayne, IN
"Four Quadrants mapped out a very
detailed, tailored financial plan specific to our needs and based on sound
financial principles. They understand dentistry and have the resources
available to help in every aspect of the practice. I have had financial
plans in the past drawn up which were all well and good. The big difference
with Four Quadrants is their ability to follow through in implementation and
see it to the end" Alex Meyer, DDS - Chattanooga, TN
"The Four Quadrants team does an outstanding job for
their clients. Their commitment to the dentist's financial health is second to
none. They have been a valued partner for me and my clients, and I would highly
recommend this company to any dentist looking to secure their financial
future." Andrew Riepe - President,
Crown Tenant Advisors
"The Discovery Consultation brought CLARITY to my wife
and I. We felt as if our specific practice and family goals were tied
together by someone who truly listened to what we want to be able to
accomplish--and then showed us how we could make this a reality." J. Wes Booker, DMD -
Owensboro, KY
". . . Steve and his colleagues at Four Quadrants
Advisory are a throwback to the old days of personal connection and service as
they guide dentists to build the bridge between practice profitability and
personal financial freedom. Our mutual clients regard Steve and Four Quadrants
as trusted advisors and true friends. Ginny Hegarty, Owner, Dental Practice Development, Inc.
"I don't often write
recommendations; however, in this case it would be withholding valuable
evidence if I didn't. Four Quadrants and I have collaborated on a number of
projects with dental practices and they are superb. Always organized, the
consummate link between parties and extremely knowledgeable in their field.
This is firm that actually does what they tell you that they CAN do, as well as
what they say they WILL do." Mark Curtis, - Owner,
Curtis Marketing Group, Inc.
"Thank you Four Quadrants! One of the many things that
are enjoyable in working with Four Quadrants is the reliability. In this day
and age, having advisers who deliver - when, where, and as promised - is a
refreshing change from all the unrealistic hype so common in the
market." Yon Regan - Managing
Member; Cost Segregation Services
"I have only great things to
say about Four Quadrants Advisory and their team. They have been nothing but thorough, accurate, and
hands-on regarding my particular situation. Four Quadrants Advisory has mapped out
a very conservative plan for my financial future and are in the process of
implementing their agenda. I highly recommend Four Quadrants
Advisory to any dentist who need financial & business guidance for their
future - and for their peace of mind!"
Thomas Worster, DDS - Dunnellon, FL
"Many of our dentists are highly trained clinicians,
but admit they need assistance with the business or financial aspects of their
practice. The team at Four Quadrants offer professional financial guidance that
places honesty and ethics above all else, and more importantly, they produce
results. I have been impressed with their insight into this industry and
recommend them highly." Xana Winans - Owner,
Golden Proportions Marketing
"Four Quadrants and Steve Steinbrunner are extremely
professional in dealing with my office. I would recommend Four Quadrants
Advisory, Inc. to
everyone." Ted Brauer, DDS -
Indianapolis, IN
"Four Quadrants has been a tremendous asset to my consulting
clients. Their "inside-out" approach - one that NO other firm incorporates
- is the secret to their success. Lindow Leadership endorses the entire team at
Four Quadrants enthusiastically and without reservation." David L. Lindow, DDS - President, Lindow Leadership |
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